What is the Artist Development Programme?
Are you looking to get a career in the music industry? Do you want to find a music manager, get a record deal and become famous? Maybe your main goal is to stand on festival stages and hear an audience sing back your song to you. Or perhaps you want to hear your songs in the charts and want to release your music on Spotify and other streaming platforms…
Are you struggling to know how to do this?
While we can never guarantee what level your career will reach, we have been training and developing artists for the past 10 years and have developed award winning programmes that achieve results in multiple genres. Our artists have achieved a number 1 pop/rock album in presales, number 4 country single, attended the Urban Music Awards, been signed by management who work with Billie Eilish in the UK, signed a record deal with a Universal Music subsidiary, performed on BBC stages, been on ITV news releasing a single….and much more. There’s a reason we are the Best Artist Development Specialists in the UK, Most Outstanding at Vocal and Performance Coaching in the UK (awarded 2019 Vinyl and Record Awards) and Music Production Company of the Year 2020.
The development programmes are designed to give you training, original songs (whether you write or not), videos and much more.
The different types of programme
On being offered a place on our yearlong artist development programme it will be up to you to decide which of four options is right for your budget, lifestyle and goals. We break them down below into Standard, Premium, Elite and Award level programmes. We do not need to know which programme you are interested in before you apply as it does not form part of our decision. Our audition process is the same for all programme types. We currently have artists working across our main programmes, with Award level being new for 2020 and designed for those who want it all and desire a truly unforgettable experience. Though the Elite and Award programmes include photography and styling, you can of course add these options to any of the other programmes, but some people prefer to have a set budget for all-inclusive development.
What is the process for applying?
You can apply at any time of year as this programme is all about you, so the year starts on whatever date you join. The first step is to apply below with a short introduction about who you are (name, age, location, genre you perform in, short biography). Send a photograph of yourself and attach either a recording of you singing or point us to a video online where we can see you.
From there we will contact you and if we like what we see you will be invited to an audition. From there you will be assessed for a development programme and if accepted it would be your decision as to which you would prefer to join (standard, premium, elite or award).
Am I good enough? What’s your criteria?
We are a development company so we are experts in making artists – from recordings, to training, to videos, to image and everything in between! We do not look for the finished product in auditions because it’s our role to make you that once you’re on a programme! We look for potential, a voice that could sell records with the right development and production, personality, drive and determination and an image that could have social media appeal.
Because you will be recording a number of songs and these need to be broadcast quality, it wouldn’t benefit either 360 or the artist if we took people on too early and recorded them when they weren’t ready, so if you come for an audition and we don’t feel that you are yet ready for a programme (or if you don’t think you’re ready yet but you’d like to do one) then we can of course offer you training and development prior to launching onto a full programme.